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ENGLISH
EDITION
Location: Milan,
Italy
Time: 9 a.m. to 1
p.m. – 2 p.m. to 5 p.m.
Fee: Eur
1.200,00 + VAT (20%)
This Training Course is tailored to the
clothing sector and has been developed specifically for
Training, Retail and Store Managers.
It is based on twenty
years of
Ottantaventi training activities for some of the most
important
clothing companies
It is delivered both in English and in
Italian.
The goals are:
- to share results of the
Mystery Clothing Shop conducted by Ottantaventi in the main
European Capitals and
New York.
- to indicate how to develop
salespeople's professionalism to increase sales in
stores.
By attending this Course you learn how to prepare your salespeople
to:
- Inspire the purchasing
desire and decision.
- Influence choices
positively.
- Stimulate additional
needs.
- Cross sell and
up sell.
- Build customer
loyalty.
The Course content is very
practical and concrete.
The fee includes two coffee
breaks, two lunches and one
dinner.
Content
- The results of
our mystery clothing shop throughout Europe.
- Psychological
aspects of clothing and fashion.
- The seductive
art of welcoming customers.
- The importance
of words and body language in the relationship with
customers.
- How to manage
relationships with foreign customers.
- How to
understand customers and their clothes purchasing motivations through
careful and intelligent listening.
- How to present
clothing items in harmony with customer requirements.
- Overcoming
objections.
- Effective
methods to guide customers to purchase.
- How to cross
sell and up sell.
- The importance
of the final impression.
- What kind of product
training?
Training methods.
Slide show.
Questions and discussions.
Practical exercises.
Click here for information
Click here
to register for the course
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To learn more about our
methods,
our book is available:
HOW TO SELL
IN A STORE
MANUAL
FOR CLOTHING AND FOOTWEAR
published by Ottantaventi Books and written by
Vittorio Galgano, Chairman of our company.
The contents are drawn from the successful training activity of
Vittorio Galgano,
for the most important clothing
companies.
To
order the book
on line click here!
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